Rihanna Signs Fenty Beauty Deal with 2024 Paris Olympics: “We outside all 2024!!!”
Written by on July 19, 2024
Rihanna and Fenty Beauty just keeps winning and we are absolutely here for it.
Bad Gal RiRi, is making waves once again with her massive Fenty brand, securing a top tier partnership with the 2024 Paris Olympics and Paralympics. We like the latter as much as the former, as the Paralympics can benefit from more A-list affiliations of Rihanna’s caliber.
The news broke on Thursday (July 18), where the “Pour it Up” singer posted on the Gram to announce the big news.
She captioned the post, “Tried to tell y’all… we outside all 2024!!! PROUD to announce that @FentyBeauty is a premium partner of the Olympic AND Paralympic Games baby!!! #FentyxParis2024.”
The partnership followed the more recent launch of Rihanna’s highly-anticipated haircare line, “Fenty Hair,” which hit her ecosystem last month. The new addition to her Fenty empire has already made a major impact on the beauty industry at large.
“You know how much switching my hair up matters to me. I’ve had almost every texture, color, length, from weaves to braids to natural,” Rihanna dished, giving insight into Fenty Hair.
Rihanna’s Fenty Beauty shows no signs of slowing down with reported revenues of approximately $1 billion in 2022, Fenty Beauty remains a significant contributor to Rihanna’s wealth, which Forbes estimated at $1.7 billion in 2021.
The post Rihanna Signs Fenty Beauty Deal with 2024 Paris Olympics: “We outside all 2024!!!” first appeared on The Source.
The post Rihanna Signs Fenty Beauty Deal with 2024 Paris Olympics: “We outside all 2024!!!” appeared first on The Source.
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